Jess Covi designs to make people feel — to spark connection, beauty, and ease through ideas that challenge how we see the world.
Brought up in Austria and shaped by Training and experiences across the World, she approaches design as both craft and language — one that can build bridges between culture, emotion, and innovation, and solve problems in unexpected ways.
Now leading design identity and design foresight at BMW, her work moves fluidly between strategy and storytelling, products and experiences, heritage and what’s next.
What drives her is simple:
She brings together digital expression, color, material, geometry, and design research to shape spaces for people — spaces that invite connection, reflection, and possibility. Her work blends vision with craftsmanship to reveal new ways of living, creating, and collaborating —reminding us that design is how we make Yearning real — through what we build and how we live.
Selected Work
Anheuser Busch i. Bev. Experience
In collaboration with the amazing frog design talents
Google Expeditions Pioneer Program
LVL Hydration Monitor
with the talented teams @ frog design
Furniture Line & Design Strategy for Maderas Collective